Tracy Chow
Creative direction | Digital advertising | illustration | UI / UX
Professional Info
Experienced digital creative provide creative, strategies direction, art direction and UI/UX solution
Work Experience
Customer Experience Development Support Manager. HKJC
2018 - now
Working on company products e.g. website, Apps, Kiosk, Provide creative UI/ UX solution, project management and art direction.
Associate Creative Director. Isobar (HK)
2016 - 2018
Working on Regional & Luxury Account.Provide creative solution, create global asset and
manage global social platform
Creative Director. Wunderman | Agenda (HK) Ltd
2014 - 2016
Responsible for leading my team, effective strategic brainstorming, campaign design and
development and all related creative execution.
building and maintaining relationships with clients, partner agencies, and all involved vendors
Associate Creative Director. Wunderman | Agenda (HK) Ltd
2010 - 2014
Responsible for leading my team, developing creative guidelines and directing creative work, including print collateral, websites, email campaigns, online video, TVC, and many related tasks as well as coordinate digital creative production process
Art Director. Agenda (HK) Ltd
2007 - 2010
Responsible for the creation and execution of all interactive media including website, animation, mobile and interactive installation.
Senior Designer. HKS Ltd.
2005 - 2007
Responsible for concept development, animation, character design, game design for educational CDrom for kids.
Designer. Hallmarks Ltd.
2004 - 2005
Responsible for graphic design and illustration for digital greeting card.
Education
City University of Hong Kong
BA, Creative Media
(2002-2005)
The Hong Kong Polytechnic University
Higher Diploma, Multimedia Design & Technology
(2000-2002)
Skills
Interactive Design
Art direction
Creative DIrection
Interactive Advertising
Photoshop
Illustration
Languages
Cantonese
English